By Margaret Kamba
The Sanganai/Hlanganani World Tourism Expo roars to life this week with at least 365 companies having confirmed participation.
This is an increase from last year's 275 companies.
An increase has also been registered in the number of international exhibitors from 23 in 2022 to 34 this year.
The international exhibitors are from South Africa, Mozambique, Rwanda, Malawi, Zambia, Iran, and Botswana.
A total of 100 buyers from key source markets of Africa, Middle East, Asia, Europe and America will be part of the Expo and will be able to experience the beauty of Africa.
Running alongside the exhibition will be forums and social events aimed at further affording exhibitors and buyers more time to engage and share ideas.